• Toby Guinn Sr.

Shoppers love gift cards, which means more revenue for retailers. Three ways merchants and retailer


According to a published report recently by the Retail Gift Card Association 57.7% of consumers want gift cards as holiday presents. The RGC report , draws on additional insights like shopping preferences for gift cards, with online and Facebook purchasing rising sharply by 22%. – Meaning, your customers want more options for purchasing gift cards than just coning to your store. Study shows those retailers that do, are richly rewarded in the form of revenue and new customers.

It's not too late to get started with in-store cards in time for holiday shopping season. Global Merchant Partners has partnered with Swipe It technologies to offer best in class personalized, store branded gift card options that deliver revenue in the form of new and returning customers.

Here are 3 ways retailers can get in on the gift card action FAST and EASY.

  • SELL GIFT CARDS THRU YOUR WEBSITE

Most retailers forget or don't have the technical expertise to create a gift card purchase option on their website. If this is you, no worries. Global Merchant Partners customized gift card program builds you a custom landing page and places the link to the landing page on your website as a BUY GIFT CARDS button.

HOW IT WORKS:

Customers click on the link and come to your landing page and place their gift card order, we charge them, fulfill the order and deliver it to the post office or UPS (depending on shipping method they choose). At the end of the month we provide you with reporting and credit your account minus our commission.

  • INSTANT EGIFT CARD

Allow your customers to purchase a gift card online and receive an instant email with the gift card number. We build you a custom landing page and provide you the link, you place the link on your website as a BUY eGIFT CARDS button.

HOW IT WORKS:

Customer would print the email and bring it to the merchant where the card number would be manually entered into the processing system. At the end of the month we provide you with reporting and credit your account minus our commission.

  • FACEBOOK GIFT CARD MARKETING

Swipe It technologies have developed a FACEBOOK TAB that allows us to place a tab on your business Facebook page that says “BUY A GIFT CARD” and links to your online ecommerce page. There is a one time fee to set this up for your page.

HOW IT WORKS:

We build you a custom landing page and provide you the link, you place the link on your website as a BUY GIFT CARDS button. Customers click on the link and come to your landing page on the swipeit.com website and place their gift card order, we charge them, fulfill the order and deliver it to the post office or UPS (depending on shipping method they choose). At the end of the month we provide you with reporting and credit your account minus our commission.

Global Merchant Partners gift card program gives retailers the edge in offering diverse purchasing options for store branded gift card programs. Call us today for a free consultation on starting or expanding your stores gift card program. All you have to lose is revenue and new lifelong customers.

Toby Guinn Sr.

(302)268-6222

#giftcards #retailtrends #holiday2016

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